Be Nice campaign goes national

Be Nice launch kit. (July 11, 2014)

GRAND RAPIDS, Mich. (WOOD) — Be nice. It’s a simple message that can have a huge impact.

For the past three years, the Mental Health Foundation of West Michigan has been urging students to “be nice” and now the campaign has gone national.

“We knew we had a great product and that we were making a difference in Kent County and other counties in West Michigan, so a year ago we really committed to putting together into a package so schools remotely could also access and begin to do the program,” said Christy Buck, the Executive Director of the Mental Health Foundation of West Michigan.

Organizers created a Be Nice launch kit which schools across the country can order online and become their own Be Nice chapter.  

The kit includes a curriculum, 30 shirts, wristbands and lanyards to kick start the program.

“To keep saying ‘stop bullying’ is negative. Be Nice is proactive, positive and gives the people who really want to make changes in people’s lives an idea of what to do,” said Buck. “We know its a very simple message, but ultimately its life-saving.”

Watch Christy Buck’s entire interview on the Be Nice campaign above.


Online: Be Nice Campaign

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