Businesses donate $400K to jumpstart Muskegon Promise

MUSKEGON, Mich. (WOOD) — Four area businesses donated hundreds of thousands of dollars to help the fledgling Muskegon Area Promise College Scholarship program.

The four businesses who made the huge donation are Hines Corporation, ADAC Automotive, Nichols and the Alcoa Foundation.

The donations kick start the promise program, allowing kids to start getting financial aid right away.

The promise will initially impact students who attend Muskegon, Muskegon Heights and Holton Public Schools, starting with student who graduated in June 2014.

Students who had a 3.5 GPA will be eligible for a two-year scholarship to Muskegon Community College or Baker College.

The program is a major undertaking for the community. Officials hope it creates a positive culture about college.

“It’s going to ignite a culture people will recognize and do the right things for our kids and it’s the right work,” said Dr. John Severson, superintended of Muskegon Area Intermediate School District.

Officials hope to expand it to all schools in the county, even private schools, by 2017.

The end goal is also to possibly lower the qualifying GPA and expand qualifying school options.

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